Explode Your Leads With Local Search ~ Scott Andrew Alpaugh
Optimize your website for local search: Make sure your website includes your business name, address, and phone number (NAP) in the header or footer of every page. This information should also be included in the “Contact Us” page. Claim your Google My Business listing: This will help your business show up in Google Maps and local search results. Be sure to verify your listing and add as much information as possible, including photos, hours of operation, and reviews. Build local citations: Citations are online mentions of your business NAP. The more high-quality citations you have, the more likely your business is to show up in local search results. Some popular citation sources include Yelp, YellowPages, and Angie’s List. Get reviews: Positive reviews help to boost your search rankings and build trust with potential customers. Encourage satisfied customers to leave a review on your Google My Business listing, Yelp, and other review sites. Optimize for local keywords: Research the keyw